ASST has been approved to merge with Strive, aiming to acquire over $700 million worth of Bitcoin.

BlockBeats News, September 10th, Asset Entities Inc (ASST) shareholders have approved a merger with Strive Enterprises, which will be renamed Strive Inc post-merger and will implement a Bitcoin Treasury strategy. Matt Cole, the current head of Strive Asset Management, will serve as the merged company's Chairman and CEO, while Asset Entities President and CEO Arshia Sarkhani will transition to Chief Marketing Officer and Board Member.

On May 27th, asset management firm Strive announced the completion of a $750 million private equity financing round to deploy an "excess Bitcoin yield" strategy. Strive CEO Matt Cole stated in August that the plan is to acquire over $700 million worth of Bitcoin post-listing.