Shilling

Shilling refers to the practice of promoting or hyping a cryptocurrency, often in an aggressive or deceptive manner, to drive up its price. Individuals who shill are usually trying to create FOMO (Fear of Missing Out) among potential investors by making exaggerated claims about a project's potential. Shilling can be done by influencers, project team members, or even random individuals in online forums or social media. While shilling may help create short-term price spikes, it can also lead to market manipulation and eventual price crashes when the hype dies down. Example: During the 2021 bull market, influencers on platforms like Twitter and YouTube were frequently accused of shilling certain altcoins to boost their own holdings.